Airlinetrends.com
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KLM lets passengers rate their level of satisfaction at the airport
This article is re-published with kind permission of “www.airlinetrends.com”. KLM is known for its embrace of digital technology. The airline is a leader in social mediaand in the past years has launched a series of specific mobile apps, such as a ‘Passport’ app, which lets users record their journeys with their mobile phone and share their experiences via…
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Korean Air’s personal grooming training now offers makeup lessons for men
This article is re-published with kind permission of “www.airlinetrends.com”. While the metrosexual trend, featuring David Beckham as its icon, has been coined byMarian Salzman almost a decade ago and has been declared passé many times before, the South Koreans are having none of it. Being one of the most competitive and beauty-conscious countries in the world (plastic surgery…
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Air New Zealand plays matchmaker in Valentine’s Day ‘Blind Gate’ campaign
This article is re-published with kind permission of “www.airlinetrends.com”. To promote its London to LA route, as well as its innovative Skycouch seat, Air New Zealand UK has launched a Valentine’s Day campaign which uses its own flights to pair two strangers together on a blind date. Named ‘Blind Gate’, the campaign invites those looking for new love…
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Delhi Airport lets smartphone users buy products at a virtual shopping wall
This article is re-published with kind permission of “www.airlinetrends.com”. Shopping on the Internet is so old hat – so it seems. Welcome to 2013, where pointing your mobile at virtual products on the wall and ordering them on the spot is the new way to shop. At New Delhi Airport in India, travelers can view…
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Emirates offers parents in transit free use of baby strollers at its Dubai hub
This article is re-published with kind permission of “www.airlinetrends.com”. Airlines from the Gulf Region tend to make an extra effort to accommodate passengers travelling with young children. Witness for example Gulf Air’s Sky Nannies who offer help with boarding and disembarkation and keep a watchful eye on children during the flight should parents doze off…
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Airline buy-on-board catering goes local
This article is re-published with kind permission of “www.airlinetrends.com”. Airlinetrends.com has reported earlier how Canadian low-cost carrier Westjet has differentiated its buy-on-board catering offer by partnering with local, often family-owned, restaurants across Canada for its buy-on-board catering program. Unlike many pre-packaged airline snacks, WestJet’s sandwich options offer fresh, local flavors from the city of departure. As the…
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Airports evolve to connect People and Places
This article is re-published with kind permission of “www.airlinetrends.com”. Airports evolve from ‘spaces of flow’ to destinations that connect people and places. Between 2010 and 2015 the size of the global airport retailing market is forecast toexpand by 44.5 percent from to nearly USD 40 billion. In a time when downtown retail is suffering, facing strong…
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Air France lets music fans ‘capture’ songs in the sky
This article is re-published with kind permission of “www.airlinetrends.com”. Since the launch of its ‘Air France Music’ initiative in 2010, the airline has built a reputation for offering passengers and its social media fans and followers exclusive musical content such as exclusive podcasts and ‘on air’ playlists of the music it play on board its aircrafts. In November 2010,…
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Emirates provides 1,000 pursers with HP tablets
This article is re-published with kind permission of “www.airlinetrends.com”. Already launched back in 2004, Emirates ‘Knowledge-driven Inflight Service’ (KIS) allows the airline’s cabin crew to see which previous trips a passenger has taken with the carrier before and based on this, know their food, wine and seating preferences, or any issues a customer had during…
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Japan Airlines partners with Kentucky Fried Chicken
This article is re-published with kind permission of “www.airlinetrends.com”. Japan Airlines (JAL) has developed a reputation when it comes to collaborating with well-known consumer brands in order to add an extra touch to the onboard experience, a practice dubbed ‘Branded Brands’ by trendwatching.com. Branded amenities For example, JAL has recently launched partnerships with Shisheido to develop special in-flight menus…
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Air New Zealand offers frequent flyers a space to work in downtown Auckland
This article is re-published with kind permission of “www.airlinetrends.com”. Finding a place to work comfortably if their flight leaves late in the evening is an uncomfortable situation for many passengers, especially when there is no late checkout available at the hotel. Air New Zealand Koru Central Australian Business Traveller reports that Air New Zealand (ANZ) offers its top-tier…
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Qantas turns catering trolleys into onboard iPad ‘sync & charge’ carts
This article is re-published with kind permission of “www.airlinetrends.com”. Hot on the heels of the announcement that Qantas has started the rollout of its new Q-Streaming wireless inflight entertainment service comes an interesting look behind the scenes. Qantas’ Q-Streaming service will see every seat on Qantas’ B767 aircrafts get an iPad that provides passengers with access to…