Airlinetrends.com
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How airports are responding to today’s connected travellers with mobile services and tech amenities
This article is re-published with kind permission of “www.airlinetrends.com” Consumers today want to be online and connected all the time, wherever they are. Travel is no exception, and this is often a time when travellers need information the most. Passengers are increasingly more connected as they travel and are empowered by smartphones. With the majority…
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BA to rightsize its short-haul fleet with slimline seats featuring holders
This article is re-published with kind permission of “www.airlinetrends.com” Following earlier initiatives by major competitors Lufthansa (168 seats on its A320s) and Air France (178 seats on A320s) to install more slimline seats (from Recaro) on their short-haul aircraft in order to become more competitive with low-cost rivals such as Easyjet (180 seats on A320),…
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Chinese carrier Spring Airlines first to equip cabin crew with Google Glass
This article is re-published with kind permission of “www.airlinetrends.com”. This year, wearable tech devices are joining the digital mainstream, and airlines are jumping on the wearable tech bandwagon in order to test new applications as well as position themselves as forward-looking. Earlier this year, Virgin Atlantic’s six-week trial – featuring Google Glass and Sony SmartWatch…
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Philippine Airlines introduces ‘layered’ Business Class seat and wireless-only IFE
This article is re-published with kind permission of “www.airlinetrends.com”. As Business Class seats that can be turned into full-flat beds have become the industry standard in recent years, airlines have been facing the challenge to determine the best seat layout in order to optimize the valuable real estate onboard. This has led seat manufacturers to…
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Cebu Pacific taps into Hong Kong monsoon season to promote flights to the Philippines
This article is re-published with kind permission of “www.airlinetrends.com”. The effectiveness of outdoor advertising is often a result of its originality. Europe’s third largest low-cost carrier Norwegian, for example, has built a reputation when it comes to launching innovative campaigns to persuade Scandinavians to book a flight to a southern, more sunny, destination in Europe.…
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Smart design: Fixed headrest support on Etihad’s new Economy seats
This article is re-published with kind permission of “www.airlinetrends.com”. At airlinetrends.com we love smart design innovations, especially in the space-constrained Economy cabin. Think Air New Zealand’s innovative Skycouch (which will also be installed on China Airlines’ upcoming B77-300ERs), as well as the airline’s cleverly designed headrest pillows. Economy Smart Seats Lost a bit in the…
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Easyjet to trial drones, virtual reality glasses, electronic paper to improve operations
This article is re-published with kind permission of “www.airlinetrends.com”. We were reminded of one of our favourite quotes from sci-fi writer William Gibson: “The future is already here, it is just not evenly distributed,” when we read easyJet’s announcement that the airline will use unmanned drones to inspect its aircraft. Drones The drones will be…
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India’s low-cost carriers get creative with their buy-on-board food packaging
This article is re-published with kind permission of “www.airlinetrends.com”. Along with basic objectives such as protection, preservation and convenience, attractive and fun packaging appeals to consumers’ emotions and brings a product alive, while clever packaging can also convince consumers to try something new just because of the way it looks. As airlines are starting to…
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Air France-KLM’s ‘e-tag & e-track’ turns suitcases into connected devices
This article originally appeared on Future Travel Experience, the travel industry forum focused on enhancing the passenger experience on the ground and up in the air. By Ryan Ghee, Future Travel Experience Over the last 12 months, interest in permanent bag tags has increased apace as the viability of the concept has been proved, and…
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Novel Economy seat of just 4 kg to make its debut inflight
This article is re-published with kind permission of “www.airlinetrends.com”. Air New Zealand’s innovative SkyCouch aside, Economy seat development is predominantly aimed at making the seats slimmer and lighter by using new materials and by coming up with smart design improvements. Besides weighing less, slimline seats also allow airlines to increase capacity without significantly affecting passenger…
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Delta upgrades cabin crew from Nokia smartphones to connected ‘phablets’
This article is re-published with kind permission of “www.airlinetrends.com”. In the fall of 2013, Delta Air Lines started providing Nokia Lumia 820 smartphones to all of its 19,000 flight attendants. The Windows-based devices feature an app that is based on the Microsoft Dynamics point-of-sale system and also handles passenger manifests, frequent-flyer information, connecting-gate updates, and…
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Austrian offers premium meals and amenity kit in Economy for a fee
This article is re-published with kind permission of “www.airlinetrends.com”. In their quest to increase the average revenue per passenger, a large number of full-service airlines now charge a fee for the reservation of Economy seats with extra legroom (e.g, exit row seats), while a growing number of full-service carriers (mainly in the USA) also charges…