Airlinetrends.com
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Emirates ranked as world’s most valuable airline brand
This article is re-published with kind permission of “www.airlinetrends.com”. Each year, British brand evaluation consultancy Brand Finance releases its Global 500 report, which ranks the world’s most valuable brands by assessing the dollar value of a company’s reputation, image and intellectual property. The top 4 brands on the global list – respectively Apple, Samsung, Google…
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Vueling launches world’s first ‘smart watch’ boarding pass
This article is re-published with kind permission of “www.airlinetrends.com”. Many of today’s airline product and service innovations contain a major digital component, as the rapid adoption of smartphones and tablets, the possibility to be connected anywhere and anytime, and the self-service mindset of connected travellers, have created a huge momentum. This year, wearable tech devices…
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Norwegian collaborates with quirky fashion brand Moods of Norway
This article is re-published with kind permission of “www.airlinetrends.com”. Airlines have long used items such as onboard catering and crew uniforms to add a local touch to the passenger experience, be it often in a fairly traditional way. In recent years, however, several airlines in Europe have teamed up with local designers and brands to…
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Qatar Airways to launch Business Class-only service between Doha and London Heathrow
This article is re-published with kind permission of “www.airlinetrends.com”. Qatar Airways has announced the launch of a new daily all-premium Business Class service from its hub in Doha to London Heathrow. Mirroring the Business-only product currently run by British Airways from London City Airport to New York JFK, the new service will be the first…
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Servair chefs make ‘surprise’ appearance onboard an Air France flight
This article is re-published with kind permission of “www.airlinetrends.com”. Food has become a new battleground for airlines with almost any major airline collaborating with a high-profile Michelin-star chef in order to lift the quality (and add credibility) of their inflight menus in Business and First. Culinary theater Besides upping the ante when it comes to…
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Four airlines to receive their first A380 in 2014
This article is re-published with kind permission of “www.airlinetrends.com”. As more airlines are bidding farewell to the last 747 in their fleet and opt for the 777-300ER or the A380 as their flagship product instead, this year will see four more airlines welcoming their first superjumbo. The A380 provides 50 percent more floor space compared…
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KLM first airline to let passengers pay ‘socially’ via Facebook or Twitter
This article is re-published with kind permission of “www.airlinetrends.com”. With over 5 million Facebook fans (the most of any airline in the world) and more than 800,000 followers on Twitter, and a wide range of social media initiatives, the KLM brand has become synonymous with social media innovation. In terms of social service, the airline…
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Airports and airlines look for ideas to speed up security and boarding
This article is re-published with kind permission of “www.airlinetrends.com”. Airlines are increasingly looking at other industries such as retail, hospitality and automotive for best practices in order to improve areas such as service delivery, seating comfort, and merchandising of ancillaries. See this recent presentation we gave at the Passenger Experience Conference in Hamburg for examples…
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Air France latest airline to let passenger print their own baggage labels
This article is re-published with kind permission of “www.airlinetrends.com”. As part of the ongoing trend to let passengers do the pre-flight work themselves, such as flight booking, check-in, luggage check-in, passport control and boarding – as well as to shift as much of the flight preparation to passengers at home and/or office (and save time…
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Best Airline Product and Service Innovations of 2013
This article is re-published with kind permission of “www.airlinetrends.com”. At airlinetrends.com we continuously monitor the global aviation industry for product and service innovations launched by airlines in response to cultural, technological, and economic changes that influence airline customers’ needs and expectations. Major themes Besides working hard getting the basics of the passenger experience right –…
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Japan’s Skymark goes Premium Economy-only on new A330s
This article is re-published with kind permission of “www.airlinetrends.com”. Hybrid low-cost carrier Skymark – Japan’s third largest airline – turned heads in early 2011 when it announced an order for six A380 superjumbo’s which will feature only 394 seats in a premium two-class configuration: 114 angled lie-flat Business seats on the upper deck and 280…
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Best airline cabin interior launches of 2013
This article is re-published with kind permission of “www.airlinetrends.com”. Passenger expectations continue to be raised by the cabin interior upgrade programs launched by airlines around the world, which sees them introducing more innovative or luxurious products and services, be it private suites in First Class, full-flat beds in Business, or the latest in in-flight entertainment…