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This article is re-published with kind permission of “www.airlinetrends.com”. Japan Airlines (JAL) has developed a reputation when it comes to collaborating with well-known consumer brands in order to add an extra touch to the onboard experience, a practice dubbed ‘Branded Brands’ by trendwatching.com. Branded amenities For example, JAL has recently launched partnerships with Shisheido to develop special in-flight menus…