qr code
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Cebu Pacific Rain Codes @ Hong Kong
Cebu Pacific – the largest low-cost carrier of the Philippines – used the wet weather as an integral part of a campaign to drive bookings to a much sunnier Philippines. The clever campaign used water repellent spray was used to draw ads onto the ground in high traffic areas throughout the city, making them invisible…
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Turkish Airlines taps on London Olympics fever through QR codes
This article is re-published with kind permission of “www.airlinetrends.com”. The Olympic fever is gripping sports fans the world over. Tapping on the trend of real-world engagement through social media, which we highlighted in SimpliFlying’s recent webinar, Turkish Airlines has transformed national flags into QR codes and then placed them on digital bus shelters all over…